Vice President Kamala Harris may not be talking much about the Democrats’ big climate law, but businessman and activist Andre Banks is — and with a constituency the Democrats are struggling to retain: Black men.
Banks, CEO of marketing and creative services firm A-B, launched the “Payback Campaign” to show people in key swing states — Nevada, Georgia and Arizona — how the Inflation Reduction Act can save them money.
“Payback” is not affiliated with the Harris team, Banks said, but his agency has worked with them on other projects. He was also a board member of the group Color of Change.
Banks has been running his Inflation Reduction Act-focused project since earlier this year to sell the Biden administration’s green policies — particularly to men of color — as Democrats have struggled to turn the historic law into votes.