New clean energy advocacy firm mounts ‘challenge to the groups in Washington’

By Debra Kahn | 05/19/2026 06:46 AM EDT

The group is launching as a response to the renewable energy industry’s policy failures in Washington.

A wind turbine at the Buckeye Wind Energy rises beyond electrical transmission lines

Steve McBee is betting that he can bring a quicker end to renewables' time as a punching bag in the climate culture wars. Charlie Riedel/AP

The policy failures of the clean energy industry are spurring competition in the advocacy space.

Industry veteran Steve McBee launched a new advocacy firm Tuesday. It’s a bet that he can bring a quicker end to renewables’ time as a punching bag in the climate culture wars.

The group, called Amped, includes an array of fundraising and advocacy services, including a 501(c)(3) nonprofit arm, a (c)(6) advocacy arm and an LLC for-profit arm, with a (c)(4) also planned. Early advisers include Adrian Deveny, a former staffer for Senate Minority Leader Chuck Schumer and Sen. Jeff Merkley (D-Ore.), and Anne Slaughter Andrew, a former ambassador to Costa Rica in the Obama administration and partner at the venture capital fund Clean Energy Ventures.

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McBee, a longtime energy strategist who previously served as CEO of NRG Home, the Northeast utility’s now-defunct consumer product arm, described Amped as an “operating platform” that can engage in communications, industry research and fundraising.

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