Pruitt foes buy ad time during Trump’s favorite TV shows

By Kevin Bogardus | 03/28/2018 01:00 PM EDT

Environmentalists launched an ad campaign in an attempt to oust U.S. EPA Adminsitrator Scott Pruitt from office.

Environmentalists launched an ad campaign in an attempt to oust U.S. EPA Adminsitrator Scott Pruitt from office. NationalSierraClub/YouTube

Environmental groups are taking their campaign to force U.S. EPA Administrator Scott Pruitt from office to a new domain: President Trump’s television screen.

Ten green organizations have banded together to a launch a new effort aimed at removing Pruitt. The "Boot Pruitt" campaign begins today with the Sierra Club running television ads on what are considered Trump’s favorite morning shows, Fox News’ "Fox & Friends" and MSNBC’s "Morning Joe."

The ad highlights Pruitt’s critical comments of Trump during the 2016 campaign — calling Trump an "empty vessel" when it comes to the Constitution and rule of law — as well as the EPA chief’s penchant for first-class travel. The ads will air today, tomorrow and Friday.


Environmental groups are looking to trigger Trump into taking action. The Sierra Club even tweeted at Trump directly this morning with a link to the ad, saying, "Hey, @realDonaldTrump did you see this on @foxandfriends this morning?"

"Every audience deserves to hear what Scott Pruitt is doing to our air, our water, and our health — even Donald Trump," said Michael Brune, the Sierra Club’s executive director, in a statement.

"Pruitt is endangering families and wasting taxpayer dollars. That would be enough to get him fired twice in any normal administration. But insulting Trump? We don’t think that’s something even he can ignore. There’s no question that [it’s] past time to boot Pruitt."

EPA spokesman Jahan Wilcox suggested the campaign to oust Pruitt is a waste of resources.

"A campaign funded by the Sierra Club running ads on MSNBC and ‘Morning Joe’ attempting to influence President Trump may not be particularly successful. But please don’t take my word for it; spend your money," Wilcox told E&E News.

"Administrator Pruitt is proud to advance President Trump’s agenda on regulatory certainty and environmental stewardship," Wilcox said.

The coalition, which includes the Environmental Defense Fund, League of Conservation Voters and Natural Resources Defense Council, among other groups, also set up a website. The groups are asking visitors to sign a petition to be sent to Pruitt asking him to "resign immediately."